Gear Mat, a Camera Lover's Replacement for Bags and Cases
Created by the writer of Cameraplex, Gear Mat™is a new product aimed at camera lovers. The vision is to protect and promote unbound interaction between people and their devices by offering a protective alternative to bags and cases.
Most of the time our gear is on our desks, at our side, or in our hands. Whether we value its cost or sentiment is not important, but that we value it. We have an investment in its function and an appreciation of its form.
Traditional protection like bags and cases obscures this form and hinders our experiences. Gear Mat offers an alternative to all-or-nothing protection, enabling the elemental interactions from which our objects were designed.